paid advertising

Pay Per Click ads &

Social Media sponsored content

Developing interest organically takes time and has its limits.

 

Pay per click campaigns and sponsored content allows you to reach your clients quicker and at scale.

 

Sometimes they may even direct to you customers ready to hire your service straight away!

85bfc4_5ce5dcc5c1684046a7ed5103e634d053~mv2.png

Our PPC service includes

campaign strategy

  • Keyword research

  • Audience target

landing page optimisation

  • Copy

  • Landing page development

ad setup - image & copy

  • Development of ads/sponsored content

  • Ads placement

analysis & optimisation

  • A/B test 

  • Ads report with improvement recommendations

How it works

Advertising strategy

  • Determining which platforms your customers use

  • Choosing the best media for your goals (i.e. developing future client base vs driving almost instant sales) 

  • Establishing an appropriate budget

marketing%20stratefy_edited.png

Campaign preparation

AD CHECKLIST.png

landing page creation

  • Originating sales funnel and establishing/confirming sales process

  • Creating a landing page or enabling direct contact

  • Creating ad copy and graphic/thumbnail up to the platform standards using company branding resources

Ad set up

  • Optimising campaign parameters (bids, optimisation target, campaign length, budget distribution across the period, advertising hours)

  • Precise segmentation: demographic, keyword and group/fan page targeting

AD SETUP.png
AB TEST.png

Running ads

  • A/B testing (depending on the budget) and tuning ads for better efficiency

  • Discussing the results and your feedback on client interactions

  • Sharing the analytical results and enabling audience retargeting if agreed on tag/pixel tracking

AD PLATFORMS

  • Google Ads (search results & websites)

  • Facebook Ads

  • LinkedIn Ads 

  • Instagram

  • Pinterest

boost your lead generation

Increase conversions and drive more revenue to your company through effective advertising campaigns and sponsored content.

Need a complete marketing service?

Check out our  marketing packages and find the best solution for your practice! 

SEE OUR PACKAGES
PACKAGES-team.png